Here’s How You Know if Your Marketing Is Working

Here’s How You Know if Your Marketing Is Working

Here’s How You Know if Your Marketing Is Working As a Planned Giving Fundraiser, you spend a lot of time and money using marketing to nurture prospects. How do you know it’s working? Practical Solution Announcement JEFF: The beauty of digital communication...
Successful Donor Calls with Frontline Fundraisers

Successful Donor Calls with Frontline Fundraisers

Successful Donor Calls with Frontline Fundraisers What is the most important thing to communicate during a donor call? Transcript:  GREG: What we have found is that a specific deferred gift may not have come out of donor calls, but we get so much qualifying...
PSA: Story Telling and Planned Giving Marketing

PSA: Story Telling and Planned Giving Marketing

PSA: Story Telling and Planned Giving Marketing How to use stories to increase the rate of respond in your planned giving marketing. Transcript:  JEFF: Just as a practical example. One of my favorite success stories is from a public college in PA. They were working to...
Planned Giving Marketing’s PSA: Dig Into the Data

Planned Giving Marketing’s PSA: Dig Into the Data

Planned Giving Marketing’s PSA: Dig Into the Data Transcript:  JEFF: The beauty of digital communication right now is that there are a ton of metrics being generated every time you send something out and every time someone responds.  Measuring that engagement is...
Talk About the Impact of a Planned Gift

Talk About the Impact of a Planned Gift

Talk About the Impact of a Planned Gift The Impact of A Planned Gift Inspires People to Imagine What’s Possible PSAs: Practical Solution Announcements for Busy Fundraisers JEFF: You know, traditionally in planned giving the emphasis has been on vehicles and the...

Contact Us

The best way to engage more planned giving donors is with effective marketing. We would love to help. Please give us a call, send an email, or fill out the form to get started.

Planned Giving Marketing
620 W. Germantown Pike, Suite 440, Plymouth Meeting, PA 19462
P: 484-680-7600 | F: 877-865-6812
info@pgmarketing.com

© 2020 Planned Giving Marketing. This site is informational and educational in nature. It is not offering professional tax, legal, or accounting advice. For specific advice about the effect of any planning concept on your tax or financial situation or with your estate, please consult a qualified professional advisor. Privacy Policy