by Michelle Martin | Aug 24, 2020 | blog
A Deferred Gift Leads to Outright Gifts Stories That Stengthen Donor Relationships Transcript: JEFF: Greg, you were telling me stories about donors who, once you kind of get into the concept of impact and what is possible, all the other [technical] stuff goes away....
by Michelle Martin | Aug 17, 2020 | blog, PSA
Planned Giving Donors Hiding in Plain Sight Are you missing some of your best planned giving prospects? Transcript: I recall a number of years ago, I met a client at a local community hospital. And upon arriving at the hospital, a retiree met me at the door and...
by Michelle Martin | Jul 28, 2020 | blog
Wealth Screening for Small Organizations Wealth Screening Lists vs. Marketing Lists It’s important to discuss why some of these screening tools and prospect identification is important for very large organizations, but why it’s not an area to focus...
by Michelle Martin | Jun 18, 2020 | blog
Marketing a Planned Gift During a Recession Donor Science Consulting released a very helpful report that analyzed a group of 72k charities to see what we could learn from the “great recession” of 2008. Some highlights: Charities that successfully continued fundraising...
by Michelle Martin | Jun 8, 2020 | PSA
Stories That Appeal to Planned Giving Prospects (PSA 10) Stories That Make Donors Engage (… so you can have more conversations about planned gifts) Practical Solution Announcement 10 JEFF: Hi everybody, this is Jeff Stein from Planned Giving Marketing. And, as...
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