THE PGM BLOG
Understanding Our Most Senior Donors: A Unique Perspective Wisdom Wednesday Are you 85? I didn’t think so… Listen with intent; every donor has a story. We’ve talked about the mindset of our most senior donors in the past. And we’ll most likely talk about it forever....
A New View on Planned Giving Fundraising Wisdom Wednesday Embracing a Donor-Centric Revolution Understand what your donors need and want, not just what your organization needs. New year, new view on planned giving fundraising. Look at it from your donor’s point of...
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