Campaign vs. Program The labels stand in the way of getting started,and getting started is the whole point.Language shapes how we think about our work and the possibilities within it.Nowhere is this...
Campaign vs. Program
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THE PGM BLOG
Articles
Catholic Schools at a Crossroads: Engaging Alumni of the Golden Era for a New Generation
Catholic Schools at a Crossroads Engaging Alumni of the Golden Era for a New GenerationIn the tapestry of American education, Catholic schools have woven a legacy of academic excellence, character...
The “More Information” Trap in Planned Giving Fundraising: Why It’s Not What It Seems
The “More Information” Trap in Planned Giving Fundraising Why It’s Not What It SeemsIn planned giving fundraising, encountering a request for “more information” often feels like a positive...
Reimagining Alumni Engagement: Unlocking Transformative Gifts from Every Generation
Reimagining Alumni Engagement Unlocking Transformative Gifts from Every Generation As nonprofit leaders in education, we often rely on traditional fundraising strategies—yearly appeals, targeted...
Why Donor Surveys Are Not the Silver Bullet for Uncovering Donor Intent in Planned Giving
Why Donor Surveys Are Not the Silver Bullet for Uncovering Donor Intent in Planned GivingIn the world of fundraising, donor surveys have become a popular tool for organizations hoping to glean...
What Top Planned Giving Programs Won’t Tell You: The Real Secret Behind Their Success
What Top Planned Giving Programs Won’t Tell You The Real Secret Behind Their SuccessWhen you walk into one of the nation’s most successful planned giving offices, you might expect to find a scene...
What the ‘One Big Beautiful Bill’ Means for Your Donors
Understanding how new tax laws reshape giving—and your conversations with donors.When it comes to charitable giving, most donors aren’t motivated solely by tax incentives. They give because...